TwoTone Creative is a marketing and design agency located in West Des Moines, Iowa. We design and write for a variety of clients, helping them with their communication strategies, design, messaging, social, and marketing initiatives. Our small team atmosphere allows us to be nimble, take ownership of our work, and move quickly to serve our clients. We work from a bright, comfortable, friendly office, and believe deeply in work/life balance. We are looking for an experienced, creative, and fun individual to join us. If this gets your heart racing with excitement, keep reading and I hope we can meet soon.
Social Media Strategist
A NOTE FROM OUR FOUNDER
Benefits
- Competitive salary
- Room for growth in the company
- Competitive and graduated paid time off
- Paid holidays
- Paid parental leave
- 401K with 4% company match
- Health and dental insurance
- Vision and accident insurance
- Short-term and long-term disability
- Work From Home Wednesdays
- Regular team lunches (birthday / work anniversaries / other celebrations!)
- Team outings and events
- MacBook Pro and 2nd monitor provided (as well as all needed software / assets / resources)
A Typical Work Week
This is a full-time, in-person position for our West Des Moines office. Not open for remote work at this time.
Top 5 Responsibilities:
- Marketing strategy participation
- Social media strategy/management
- Report performance/analytics
- Drive brand awareness
- Write marketing content
Other Responsibilities:
- Build and execute social media strategy through competitive and audience research
- Create and implement social media marketing plans and editorial calendars
- Create, maintain, and optimize company pages within each social media platform
- Define most important social media KPIs
- Manage and oversee social media content
- Measure and track metrics of every social media campaign
- Employ the latest social media best practices and technologies
- Use social media marketing tools to track engagement
- Work with copywriters and designers to ensure content is informative and appealing
- Monitor SEO and user engagement and suggest content optimization
- Moderate user-generated content and messages appropriately
- Communicate and network with industry professionals and influencers via social media
Required Skills
- Four-year degree in Marketing, Public Relations, Communications, or related field preferred.
- Proven working experience in social media management
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, and other social media channels
- Demonstrable social networking experience and social analytics tools knowledge
- Adequate knowledge of web design, web development, CRO, and SEO
- Experience in analyzing analytics reports to gain insight on traffic, demographics, and campaign effectiveness
- Positive attitude, detail and customer-oriented with good multitasking and organizational ability
- Ability to write clearly, concisely, and with correct grammar
- Comfortable working with conservative Christian churches and non-profits
- Uses good judgment and works with integrity
- Works independently and quickly
- Ability to quickly change from one project to another
- Adeptness with learning new apps and software
- Punctual and dependable
- Proactive
- Metrics-driven
Extra Skills
- Experience with social media ads (more than just boosting posts)
- Knowledge of influencer relationships
- Comfortable doing selfie videos for social of yourself
Remarkable
We create work that leaves an impression. We over-deliver and “wow” with every interaction. We are committed to doing work that makes an impact.
Relational
We believe marketing is about people and so are we. We serve each other and everyone with joy. We are rooting for one another and our client’s success.
Resourceful
We bring clarity and solve tough problems. We bring our own batteries (not literally, batteries are in the office storage closet). We are quick, clever, and upbeat when difficulties come.
