CASE STUDY:

Kimberley Development

Full-Service Retainer, Website Design

Client

Kimberley Development Corporation is a trusted homebuilder in the Des Moines metro area, renowned for exceptional home designs, competitive pricing, and outstanding customer service.

Challenge

Kimberley Development needed an updated, user-friendly website to help potential buyers easily navigate their offerings. Beyond that, they sought a full-service marketing team to drive traffic to their site and connect more people in the Des Moines area with their dream homes.

Solution

TwoTone Creative collaborated with Kimberley Development to redesign their website with  streamlined navigation and a modern aesthetic. Once the website launched, TwoTone implemented a comprehensive marketing strategy, including social media management, traditional marketing efforts, and customized email campaigns. These strategies were designed to increase online visibility and effectively communicate Kimberley’s exceptional homes to local audiences.

Client

Kimberley Development Corporation is a trusted homebuilder in the Des Moines metro area, renowned for exceptional home designs, competitive pricing, and outstanding customer service.

Challenge

Kimberley Development needed an updated, user-friendly website to help potential buyers easily navigate their offerings. Beyond that, they sought a full-service marketing team to drive traffic to their site and connect more people in the Des Moines area with their dream homes.

Solution

TwoTone Creative collaborated with Kimberley Development to redesign their website with streamlined navigation and a modern aesthetic. Once the website launched, TwoTone implemented a comprehensive marketing strategy, including social media management, traditional marketing efforts, and customized email campaigns. These strategies were designed to increase online visibility and effectively communicate Kimberley’s exceptional homes to local audiences.

Services Provided:

  • Website Design and Development
  • Social Media
  • Email Marketing
  • Traditional Marketing (Print ads)
  • Copywriting
  • Graphic Design

Services Provided:

  • Website Design and Development
  • Social Media
  • Email Marketing
  • Traditional Marketing (Print ads)
  • Copywriting
  • Graphic Design

Results

Through tailored marketing strategies, an optimized digital presence, and consistent communication, TwoTone Creative helped Kimberley Development Corporation attract more potential buyers and engage effectively with the Des Moines community.

Streamlined Navigation:

The redesigned website made it simple for homebuyers to explore properties, access resources, and connect with Kimberley Development.

Social Media Success:

Engaging posts and dynamic video reels significantly increased impressions, engagements, and video views, fostering greater visibility for Kimberley’s offerings.

Elevated Email Communication:

Customized email campaigns achieved industry-leading open and click rates, keeping potential buyers informed and engaged with new listings and developments.

41,023
website sessions

Compared to 2022

48
increase since launch

Compared to Aug 2023-Jan 2024

29,270
Social media impressions
167
Growth in visibility

Compared to Apr-May 2024

OUR WORK 

OUR WORK 

OUR WORK 

OUR WORK 

OUR WORK 

Website Design: Before and After

Created a modern, elevated, and user-friendly website, simplifying access to listings and information.

View New Website

Full Service Retainer

Implemented on-brand and strategic marketing deliverables to reach new home buyers or builders in the Des Moines metro.

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