TwoTone Creative is a marketing and design agency located in West Des Moines, Iowa. We design and write for a variety of clients, helping them with their communication strategies, design, messaging, social, and marketing initiatives. Our team atmosphere allows us to be nimble, take ownership of our work, and move quickly to serve our clients. We work from a bright, comfortable, friendly office, and believe deeply in work/life balance. We are looking for an experienced, creative, and fun individual to join us. If this gets your heart racing with excitement, keep reading and I hope we can meet soon.
Copywriter / Content Strategist
A NOTE FROM OUR FOUNDER
Benefits
- Competitive salary
- Room for growth in the company
- Competitive and graduated paid time off
- Paid holidays
- Paid parental leave
- 401K with 4% company match
- Health and dental insurance
- Vision and accident insurance
- Short-term and long-term disability
- Work From Home Wednesdays
- Regular team lunches (birthday / work anniversaries / other celebrations!)
- Team outings and events
- MacBook laptop and 2nd monitor provided
A Typical Work Week
This is a full-time, in-person position for our West Des Moines office. Not open for remote work at this time.
The Content Strategist is responsible for determining which formats best communicate various types of content, identifying ways to increase brand awareness, writing content, and utilizing keyword research in order to maximize the reach and interpretation of content. The Content Strategist should be highly collaborative, a good listener, and be able to work well under pressure.
Top 5 Responsibilities:
- Write remarkable copy
- For marketing emails, websites, articles, social media, ads, print design, etc
- Create content plans
- Facilitate content meetings with clients
- Outline content structure
- Edit/proof work
Other Responsibilities:
- Developing a solid understanding of the target audience through online and traditional market research
- Developing clear and engaging content that is consistent with the company's brand image and addresses both business goals and consumer needs
- Partnering with marketing and social media teams to identify trends and anticipate needs
- Performing content audits to assess how well existing content is performing
- Performing content gap analyses to determine what type of content is missing and what is needed
- Establishing style guides that specify the writing style and tone needed to create engaging content
- Creating, adjusting, and managing editorial calendars
Required
- 3+ years of previous agency experience
- Degree in English, public relations, marketing, or communications
- Mac proficient
- Ability to write clear, concise and grammatically correct copy
- Knows and loves grammar (Eagle eye!)
- Comfortable working with conservative Christian churches and non-profits
- Knowledge of and ability to write for churches and accurately represent their message
- Uses good judgment and works with integrity
- Works independently and quickly
- Strong written and verbal communication skills
- Ability to quickly change from one project to another
- Adeptness with learning new apps and software
- Comfortable leading projects and other copywriters
- Attention to detail (seriously – looking for type-A, proactive people)
- Good organizational skills that support the rest of the team
- The willingness to listen to feedback and use it to improve
- Punctual and dependable
Extra Skills
Would be awesome, but not required.
- Marketing background
- SEO experience
- FB / Instagram ads
- Online course writing
Remarkable
We create work that leaves an impression. We over-deliver and “wow” with every interaction. We are committed to doing work that makes an impact.
Relational
We believe marketing is about people and so are we. We serve each other and everyone with joy. We are rooting for one another and our client’s success.
Resourceful
We bring clarity and solve tough problems. We bring our own batteries (not literally, batteries are in the office storage closet). We are quick, clever, and upbeat when difficulties come.
THINK YOU'RE A GOOD FIT?
Email Chloe Schumacher at chloe@twotonecreative.com with the following:
After looking at our website and social media, what can you tell us about TwoTone and why you’d be a good fit? Please send the answer to your question along with a PDF of your resume.
